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Archive for the ‘Bakery’ Category

One of the most exciting things about my blog is my reader’s.  I love the comments and feedback you all share with me.  Even though I am not in the baking world anymore, I am still very much connected to this industry and still have a lot to say about it.  I am always looking to see what is new and exciting and I am still very concerned about the small business owners succeeding in this very difficult industry.  With that said, I was very excited to learn that one of my readers is long time baker Lisa Raffael of Delicious Desserts in Falmouth, Massachusetts.  Lisa a three time Food Network Medalist, she is recognized by Brides Magazine, The Knot, Best of Boston, Phantom Gourmet, TLC’s Fabulous Cakes and a reader of my blog! (That one made me very happy.)  I reached out to Lisa to answer my top 5 questions and she happily obliged during her busy schedule…

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The lovely Lisa Raffael and one of her beautiful creations.

1. When did you start your business? What has been your greatest challenge?

I started Delicious Desserts in 1992 – 21 years ago!!! My biggest challenge was perfecting the basics: base frosting, leveling cakes, etc. It takes so much practice to do this well, and in the beginning, you don’t have that many cakes to practice with!

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2. What is your favorite cake decorating technique?

Any technique involving a modern theme. I love making abstract flowers out of gumpaste or fondant (or a combo of both), I love painting on cakes, and textured finishes. (I’m sorry – that’s 3 techniques, but it could be all on one cake!).

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3.  Who are your inspirations in the cake and pastry world?

Oh my gosh…..SO MANY! I don’t want to leave anyone out!!!  Ron Ben Israel (really – I have been a HUGE fan of his since BEFORE the cake world became what it is today!) Norman Love
, Maggie Austin
, Peggy Porschen, Marina Sousa and CakeFace.

Christopher Dumas

4.  What are your favorite seasonal ingredients?

Living on Cape Cod, I’m surrounded by farms so I literally can pick my ingredients fresh from the garden! My favorite seasonal ingredients are cranberries, strawberries and blueberries.

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5.  What tool do you use the most when cake decorating? Which one is your favorite?

My bench scraper and Exacto knife! I think I’d have to say my Exacto knife is the one I can’t live without…

Please visit Lisa and Delicious Desserts at the following:

Facebook

http://www.deliciousdesserts.net

(Thank you to the following photographers for providing pictures: Amy Dykens, Armour and Martell, Corinna Raznikov Photograpy, Tommy Colbert, Chris Cook Photograpghy.)

 

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For my baker friends…

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Sugar Flower Class Alert!!!

My dear friend and colleague Jason Schreiber is teaching an online Sugar Flower class on Craftcast.com. Jason and I met over 5 years ago when he was an intern at Ron Ben-Israel Cakes. Jason was an excellent intern then, turned employee (Production Manager) as well as a teacher. One of his many jobs at the bakery was overseeing the intern pool of students and teaching them how to make sugar flowers. Now Jason is a freelance artist in the baking and food styling world.

The online class is on Wednesday, April 3 at 8:00pm (EST), you can sign up here:

http://www.craftcast.com/class-item/1474566-learn-to-make-a-sugar-flower

The class is $44.95 and is 90 minutes long.  Unlike other online classes, this one is live, so you can interact and ask questions while you watch. After the live event is over you can download a fully edited version of the class to re-watch as many times as you want. You also get PDF handouts, materials lists, and suggested sources. If you miss the live event, you can download the edited video as a standalone item.

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The sugar flowers you will learn how to make in class: Anemone, Hydrangea and Fritillaria.

Please visit and subscribe to Jason’s website at www.jasonschreiber.com.  He is a young and up coming TALENT in this industry and I am happy to share and endorse my dear friend!

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My talented friend Jason. Ok so the picture on the left looks like he murdered a red velvet cake – but really it’s food coloring…the cake was unharmed in the taking of this photograph. :)

Alison Wonderland

My favorite cake that Jason designed with a client at Ron Ben-Israel Cakes. This was the first time he designed with a client. I love this cake!!!!

Martha Cover

This is where I get to brag about my dear, talented friend. He has been freelancing for about 6 months and lands the cover of Martha Stewart weddings. Whose proud? I am SOOOO PROUD OF HIM!!!!!!! He is a great teacher – TAKE HIS CLASS!

 

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Very rarely have I had a gluten-free cupcake or cake that has been delicious.  We all know that Ron Ben-Israel is the baker near and dear to my heart and he did finally make a gluten-free cake that was pretty tasty.  Up in New Hampshire, I had one better. (Sorry Ron, but it’s true…)

On Saturday night, my Mom and Dad had a little birthday celebration for me. For me having a birthday cake up in New Hampshire that is gluten-free has always been a bit of an issue, more like never. Until now!!! My mom’s best friend Sandy brought gluten-free cupcakes from Bite Me Kupcakez in Merrimack, New Hampshire.

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Celebrating my 40th birthday up in New Hampshire with my family and delicious cupcakes!!!

Debbie Atamanchuk began baking gluten-free after her daughter Rebecca (funny that the both of us are named Rebecca an have gluten problems…) had been diagnosed with a gluten allergy. She didn’t want her daughter to miss out on having her favorites: bread, pasta and especially cupcakes. So she started Bite Me Kupcakesz in May of 2011. Let me tell you something, thank you Debbie. You did something right. Your cupcakes are YUMMY.

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(Top left to right)
Vanilla Cupcake with Lemon Curd Filling and Lemon Icing, Strawberry Cupcake with Strawberry Mouse and Cream Cheese Icing, Vanilla Cupcake with Orange Mouse Filling and Vanilla Icing, Chocolate Cupcake Cherry Filling and Cream Cheese Icing. Last but not least Chocolate Cupcake with Banana Filling and Peanut Butter Icing.

All right my gluten free friends, I know you want the details on how they taste. Lets start with the cake: the cake was moist and not crumbly and dry. Debbie fills her cupcakes in the center with tasty fillings: lemon curd, orange mouse, chocolate filling and other delightful things. The Icing on the top of the cupcake was not gritty and overly sweet. It was a nice compliment to the fillings inside the cupcake. And fun garnishes! Fresh lemon and orange peals, cherries and chocolate sauce.

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Debbie, thank you for taking the time to figure out your recipes for your daughter.  Your gluten-free cupcakes are better than some of the best bakers I know in New York City.  My family and friends all ate your gluten-free cupcakes for my birthday “cake”.  We all agreed – you would never know they were gluten-free.  Congrats on such a wonderful product!  You can bet that we will be ordering from you in the future!!!

Debbie & Rebecca

Debbie and her daughter Rebecca. Please visit her website: http://bitemekupcakez.com. You can buy her products in the following stores in New Hampshire: Lull Farms in Milford, A-Market in Manchester, Cozy Tea Cart in Brookline and Sky Meadow Country Club in Nashua. (photo courtesy of Bite Me KupCakez)

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Bloopers, laughter and Ron…oh my!

When I was working with Ron and he was doing his show Sweet Genius, my one request was that I wanted to see the out takes from all of the filming.  My prayers have been answered!  You can view “bloopers” from Sweet Genius, Season 3 here:

http://www.youtube.com/watch?v=VdSqZvEi02Y

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Ron you still make me laugh! My favorite part is when he tries to say the word “focus”.  ENJOY!!!(photo courtesy of Jane Street Productions)

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Today I would like to feature a cake decorator from the United Kingdom.  I “met” Elizabeth Solaru through my former boss Ron Ben-Israel.  Elizabeth comes stateside to take classes with Ron each year.  Ron would come back from teaching and tell me all about this lovely British cake decorator in his classes.  We have never met in person but have maintained a virtual friendship through Facebook.  Elizabeth is the founder and owner of Elizabeth’s Cake Emporium in England.  She makes beautiful cakes and teaches classes as well. Elizabeth took a few minutes out of her busy day to answer a few questions for me…

How did you get your start in the cake decorating industry? My foray into cake decorating was gradual. I started out by learning from books and moved on to attending cake decorating courses, and I’ve been lucky to learn from the very best including Ron Ben-Israel, Alan Dunn and Colette Peters. In 2006, I set up Elizabeth’s Cake Emporium whilst holding down a full time job. I feel so lucky to be finally doing what I enjoy.

Where do you find your inspirations? I am inspired by nature, fashion and architecture. Of course the work of other fantastic cake makers also inspires me.

What is your favorite cake decorating technique? I love making sugar flowers and I try to make them as botanically correct as possible!  Countless number of times I’ve had to convince people that the flowers on our cakes are actually made of sugar.

Who are you inspirations in the cake and pastry world? There are too many amazing artists out there to mention but I love the work of Ron Ben-Israel, Colette Peters, Sylvia Weinstock, Alan Dunn, Rebecca Sutterby, Elizabeth Hodes, Christopher Garren, Mike’s Amazing Cakes, Ewald Notter, Flora Agababyan and Minette Rushing.

If you could design a cake for anyone/event – who/what would it be? I would love to design a cake for a dinner party thrown by Martha Stewart as long as the guests include Her Majesty The Queen, Oprah Winfrey, Ellen and Michelle Obama.

What are your favorite seasonal ingredients for the winter? In terms of puddings, my favourite ingredients are apples, cranberries, pomegranates and satsumas. There’s nothing like a hot apple pie and custard to warm you up on a cold winter’s night.

What are your top five favorite desserts? This is a tricky one! In no particular order my favourite desserts are Apple pie, Honeycomb Ice Cream with hot chocolate sauce, Creme Brulee, Bakewell Tart, Tiramisu and Tart Tartin!?

I encourage you all to check out Elizabeth’s Cake Emporium website and to follow her on Facebook so you can see her most current beautiful creations:

www.elizabethscakeemporium.com 

https://www.facebook.com/ElizabethsCakeEmporium.

Thank you Elizabeth for taking the time to share with me and my readers!

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I met James Rosselle in the first few months I was working at the bakery.  He has quite a varied background, learning from some of the greats in his industry.  Of course he learned from my favorite baker Ron Ben-Israel but also learned from Gale Gand of Tru Restaurant in Chicago and was a chef instructor at the Notter School in Florida.  He’s even competed and won all four of his Cake Challenges on the Food Network.  James is now a small business owner, Elle Cakes and teaches sugar flower and cake making classes all over the country.

At a young age James has become a master of his craft.  His flowers are delicate and life like. (I can say this because I have watched him make flowers, seen his cakes and photographed his work!) SO the exciting part of this whole post?  He has developed and filmed a sugar flower making course for the website Craftsy.com.  What is even better?  He is giving my readers a discount coupon for 50% off of the online class! (Click here for the offer!)

But in the mean time enjoy some of his beautiful stills from the Craftsy.com video!

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Is that color I am seeing?

Appointments have been kind of exciting lately.  Like with fashion color is coming back into the wedding cake.  Our clients are making wonderful, bold choices for the décor of their wedding cakes this season.  If you do decide to go with this bold choice, keep it relevant.  You don’t want to make the cake the color of a Smurf, nobody wants a picture of you chewing on that.   The additional sugar décor should compliment and enhance the color choice.

A small cake for 50 can make an elegant statement by using a light green fondant and all white flowers.

Here is a really fun play on color. The ombre look is very trendy this season. You see it in fashion, hair color and on cakes too.

Purple is a color we are seeing a lot of lately. It looks great in lighter as well as darker tones.

This particular cake is inspired by the brides shoes.

One of the most dramatic colors of course is black. This cake makes a statement and we love it when our clients take the leap and go bold.

 

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Someone once told me that perception is everything.  The one thing a lot of people don’t realize about our company is that even though we have a very large presence in the bakery and wedding worlds, we are a VERY small company.  It’s Ron and 5 paid staff members that turn out all of that work.

We get many requests from people to stop by and visit with us, they would like for us to donate to their charity, they want to have private classes taught by Ron – the requests for Ron, his time and his products are endless. We appreciate each and every fan that watches his television show and applaud all of the bakers out there that strive to be masters of sugar work.  But Ron is one man, and before he has a television show or is a teacher, he is a business owner.  He only has so much time during the day to be able to try and fit it all in.  And believe me, we do try and fit it all in.  We never want to disappoint anyone and if we can, and we do try and take last minute cakes if it fits in the production schedule.

Here are a few of the questions and answers we give on a daily basis:

We get a lot of fans and fellow bakers that would like to “pop on by” for a visit.  Why is that not possible? The way our bakery is set up is the first room you walk into is the client meeting area.  So by just stopping by you could be interrupting a client or production meeting.  The production room and bakery areas are fairly small as well and because we are paid for each project it’s hard to stop and give a “how to lesson” on a very expensive wedding cake.  It’s not that we don’t mind teaching, but I don’t think it’s appropriate for us to use our client’s cakes as an example for a teaching lesson.

We get many requests for Ron to teach private classes, how come he does not? A couple of reasons – he really enjoys teaching in a classroom environment, and when his schedule allows he does book various teaching dates throughout North America. (Ron’s teaching info can be found on our Facebook fan page.)  Also, if Ron were to teach private classes, he wouldn’t have time to work with his staff, meet with clients or film his television show.

Is it possible to donate to my charity?  We have two charities that we support here at the bakery: City Harvest and Lambda Kappa Legal Defense Fund.   We get so many requests for donations, that if we were to fulfill them all, our clients would have no wedding cakes.  We do have to pay the rent, and if we were to accommodate every charity request we receive we would not have anytime to make our specialty cakes that Ron has become known for.  I am not saying that your charity is not a worthy cause; I am saying that we are a very small business and as much as we would love to donate to every request, we simply can’t.

Like any business, we have guidelines and procedures in place.  We need to work within the structure that Ron has provided for us so that we can get our jobs done to meet every deadline put before us.   For us that work for this very little company, that is our number one priority, we were paid to do a job and that obligation must be met. For me it’s a delicate balance of trying to help Ron figure out client meetings, how filming a TV show will fit in the work schedule, arranging the client meeting schedule so he has time to make flowers, decorate cakes and work with his staff and that is only the surface of what this man does – besides making cakes.

So please understand that if you walk in from off the street and have every intention of meeting Ron, when you open our bakery door (without an appointment) it’s quite possible that you will be interrupting a client meeting with a bride and her fiancé or a production meeting where Ron is trying to talk to his staff about next months wedding cakes.  Or if we tell you politely in an email that we cannot accommodate your visit, we are not trying to be mean, but we really can’t fit you in an already very structured work schedule.

Ron and his staff are not ungrateful – we are just a small little company trying to get it all done…

***Please note that this article is not meant to be condescending or unthoughtful in any way.  It’s very hard to convey in words how much we appreciate all the support, love and adoration of our fans and fellow colleagues – but we just simply cannot accommodate each and every request that we receive, we only have one Ron and we need to let the poor man sleep sometime. ***

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Something sweet…

We love that our clients come back to us after that get married for other celebration cakes.  We did Ali & Jordan’s wedding cake in January 2009.  They came back for a cake for the newest addition to their family, little Sadie Rose.  Ali sent us a picture to be inspired by, I sketched a little something out for her because she could not make it in, and then went forward making the cake.  I have to say…it’s pretty sweet.

Our inspiration was this very cute advertisement for Dior. Our sketch is on the right.

 

Here is our finished cake. Not every design needs to be complicated. This cake is simple and sweet but has big impact with the colors and a few confectionary accents with the bubbles and bow.

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